From Chapter 1:
But the story was a stock jest long before it was associated with Raleigh. The earliest example of it occurs in the "Jests" attributed to Richard Tarleton, the famous comic performer of the Elizabethan stage, who died in 1588—the year of the Armada. "Tarlton's Jests" appeared in 1611, and the story in question, which is headed "How Tarlton tooke tobacco at the first comming up of it," runs as follows:

From Chapter 8:
The allusion in these verses to a "satiric wipe" refers to a passage in the poem entitled "Conversation," which Cowper had written in the previous year, 1781. In this passage tobacco is abused in terms which Cowper clearly felt to need modification after his personal intercourse with such a smoker as his friend Bull. In describing, in "Conversation," the manner in which a story is sometimes told, the poet says:

The pipe, with solemn interposing puff,
Makes half a sentence at a time enough;
The dozing sages drop the drowsy strain,
Then pause and puff—and speak, and pause again.
Such often, like the tube they so admire,
Important triflers! have more smoke than fire.